How To Improve The ROI Of Personalisation At Scale In The Era Of AI

As the Smart Nation 2.0 policy set a vision for Singapore’s digital future, it is now up to government agencies to enable its delivery. That relies on meeting the highest standards for digital service performance and inclusion.

Adobe’s new Digital Government Index for Singapore explores how agencies measure up against metrics that test the citizen experience website performance and digital equity. It reveals a moderate uplift from last year’s Index score and the strengths and weaknesses of digital service delivery.

To explore the breadth of Adobe's DGI findings read the report.